Launch Strategy and Conversion Engineering for Product Brands
Battle-tested frameworks, reviews and builds to validate, launch and scale on Kickstarter, Indiegogo and Shopify.
- Preparing a Kickstarter or Indiegogo launchFrom the first signups to launch day.
- Running an online storeMore of your visitors buying, on Shopify.
Campaign already live? See the Live Campaign Audit

- ShopifyPartner
- 4 × $1M+campaigns managed and mentored
- $9M+raised across our campaigns
- 70+stores optimized for conversions
- 4.97/5from 450+ reviews
Four Campaigns Past $1M
Vezo 360$1.92MTransportation · Kickstarter + Indiegogo · 7,407 backersCampaign manager, leading a team of 17 marketing specialistsRead the case study
The M1 by MonstaTek$1.41MHacker multi-tool · Kickstarter + Indiegogo · 11,541 backersCrowdfunding mentor for the Kickstarter launch and the move to IndiegogoRead the case study
Shrooly$1.32MGardening · Kickstarter, then Indiegogo · 3,273 backersCrowdfunding mentor for the move to IndiegogoRead the case study
Cubbit$1.24MTech · Kickstarter + Indiegogo · 3,508 backersCampaign manager, leading a team of 17 marketing specialistsRead the case study “Excellent advice. Khach was super knowledgeable. He thoroughly answered all my questions . The insights gained from the meeting were absolutely essential for my campaign strategy. Clear and well thought out meeting agenda. If you are planning a crowdfunding campaign he is most definitely the person to contact”
Campaigns we worked on were featured in
Stores We Optimized
Fewer visitors, sales doubledWatch brand · Google Analytics, March 2026 against January and February
Clearer product pages, sales up 147% in a monthBuilding supplies store · Shopify, the month after against the month before, August 2024
A new gift box builder, conversion up 29%Gift store · Google Analytics, first 30 days after launch
Same traffic, twice the ordersTincture store · Shopify, 18 days after against 18 days before, August 2024
“Khach deserves every penny! He helped us go from €5k a month to €17k thanks to his optimizations. I'll add more details later because I'm on vacation right now but you don't have to wait a second longer to work with him, you'll only lose out on more money as you wait.”
What We Help With
We don't run your campaign or your store for you. We guide you, and add the reviews and builds you need along the way.
- Preparing a Kickstarter or Indiegogo launchFor founders with a physical product and a launch ahead.Start with a strategy call. Most founders continue with mentorship until launch, and we add a review or a prelaunch funnel when the campaign needs one.How it works for crowdfunding
- Running an online storeFor brands selling online that want more of their traffic to buy.Start with a strategy call, or with a conversion audit if you know your numbers. Then we make the changes, and keep improving month by month.How it works for online stores

Who You Work With
Khach M., founder

Funderce is an official Kickstarter Expert Partner, led by Khach: mentor or campaign manager on campaigns that raised $9M+ together, four of them past $1M.
On the store side, Funderce is a Shopify Partner with 70+ stores optimized. You talk to Khach from the first call.
What Clients Say
Trusted by 450+ founders and store owners with a 4.97/5 rating.
“great working with this seller again, implemented changes quickly. delivery was before deadline. improvements are already showing. conversion rate is up from 0.78% to 1.2% already and its only been a week! Some days have a 2% conversion rate, which we had never achieved before.”
“I had a great consultation with Khach! He is knowledgeable about Facebook ads and provided valuable insights along with a solid strategy tailored to our needs. I recommend his services and will definitely work with him again in the future”
“Great insight and Khach was very knowledgeable about crowdfunding and really helped me with the strategy.”
“Khach is a heavyweight in marketing. No nonsense consultation, packed with insight and strategy I can use. A really nice guy too :)”
Frequently Asked Questions
Common questions about services and process.
For crowdfunding: prelaunch funnel reviews and builds, launch readiness reviews and live campaign audits. For online stores: Shopify store builds and migrations, conversion audits on any platform, Shopify CRO and monthly care. For both: Meta ads and email audits, strategy calls and mentorship.
